Who We Are

Our History

For almost 20 years, Digital Alchemy has been a hospitality CRM solutions leader, creating one-of-a-kind, hospitality-focused solutions for clients across the world. From developing new and more efficient ways to handle CRM, to designing full suites of mobile solutions, we have established ourselves as industry leaders. Digital Alchemy is dedicated to increasing guest engagement while turning your guests into loyal advocates. Our goal is to innovate new opportunities that will drive and grow revenue for your brand. Learn more about our solutions here.




As a global, socially conscious company that takes pride in providing thoughtful, personal touches to its customers, Digital Alchemy is pleased to announce a new philanthropic initiative. Because we are passionate about giving back to our community, we are pledging to promote and support a different charity each year through the Digital Alchemy Annual Charity Drive.




2017 Charity Drive



Our 2017 charity is Ronald McDonald House Charities. RMH is a “home away from home” to keep families close to their sick children and the care and resources they need.

We will be volunteering at the Ronald McDonald House in Fort Worth and helping raise money by collecting pop tabs and participating in other local events benefiting RMH.



2016 Charity Drive

             MUCKFEST 2016                  2016 Walk MS: Fort Worth


Our 2016 charity was the National Multiple Sclerosis Society, an organization that is particularly close to our hearts as a member of the Digital Alchemy family was diagnosed with MS. We helped raise awareness and money for the National Multiple Sclerosis Society in 2016 by participating in events such as muckfestMS and 2016 Walk MS: Fort Worth. Learn more about multiple sclerosis here.

Our Leadership

Join Our Team

Our Partners


3-Property Cove Haven Entertainment Resorts Grows Guest Loyalty with Digital Alchemy’s Email Communications

‘Land of Love’ Resorts Work With Digital Alchemy to Mine PMS Database for […]

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”The Amway Grand Plaza is a respected destination with high standards across all areas of its business. Digital Alchemy maintains these standards with attractive, dynamic 2-way mobile messaging on one integrated platform tailored to address guest requests and gather feedback. Our communications are personalized to satisfy guest requirements with instant service while freeing up hotel staff.”
Nick Griffioen
Director of Revenue Management
AHC+ Hospitality
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